About Mark

Photo by Ben Solomon

For those of us in the sports industry, technology gives us more opportunities to build our brand, connect (and build meaningful relationships) with our fans and drive revenue than ever before. 

But where to start?

For the past ten years, I have worked on the front lines of technology and college athletics. Crafting an effective strategy requires a comprehensive understanding of your department's objectives, challenges and opportunities as well as available technology to help you reach your potential. 

That's where I come in. A lifelong learner, I am available for projects big and small to help you reach your goals in the current media landscape.

Let's connect and start the conversation!  


Work Experience

Product Development Manager, College Sports
2016- Present

Assistant Commissioner (Branding, Creative & Digital)
American Athletic Conference

Marketing & Communications Assistant
Boston College Athletics

Director of Marketing
Bryant University Athletics


University of Texas, B.A (2006)
Bryant University, M.B.A (2008)


Technology, Digital & Social Media, Strategic Communications, Branding, Revenue Generation.


Consulting Services, Writing,
Speaking/Presentations, Career Services.

Problems are only Opportunities in Work Clothes.

- Henry Kaiser


The Sports Leadership Podcast

Co-hosted by Mark Hodgkin and Kevin DeShazo (FieldHouse Leadership), The Sports Leadership Podcast debuted in 2016. The podcast explores the challenges of leadership - particularly in the sports industry. 

Where to Listen:

iTunesStitcherSoundCloud or Google Play






Follow @Mark_Hodgkin

Please visit my new Medium Page!